Richard Branson reveals that his mom has died of Covid

Richard Branson and his mother Eve Branson

Clive Rose | Getty Images

LONDON – The Virgin’s founder Richard Branson announced in a tribute blog post on Monday that his mother Eve had passed away from the coronavirus.

Branson said that Eve, who was 96 years old when she died, “took one final victory and managed to fight off the virus but spent all of her energy doing it”.

However, instead of mourning her loss, Branson said he wanted to “celebrate her wonderful life, her tremendous spirit, the joy she brought to so many and the love she gave us all”.

In the dedication to his mother, Branson said he owed her his career. He explained that Eve found a necklace in the 1960s and after the police let her keep the jewelry because no one claimed it, they sold it and gave him the money.

“Without this £ 100 ($ 135) I would never have been able to start Virgin,” said Branson, who founded the now multi-billion dollar conglomerate in 1970.

Branson said that Eve and his father Edward, who passed away in 2011, taught him and his two sisters the importance of working hard, not taking yourself too seriously, treating people the way you would like to be treated, and acting entrepreneurially so much more. ”

The Virgo’s founder described his mother as a “force of nature” who had led “many remarkable lives” and told how she took gliding lessons in disguise as a boy. During World War II, she also entered the Royal Naval Service for Women known as “Wrens”.

After the war Eve toured Germany as a ballet dancer, performed in London’s West End and worked as a stewardess on the “treacherous” routes of British South American Airways.

Branson said his mother was “inventive, fearless, relentless – an entrepreneur before the word existed”.

His mother was also the founder of the Eve Branson Foundation, a small non-profit organization that aims to improve the lives of women and young girls in the Atlas Mountains in Morocco and to provide access to education and health care.

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