Ford F-150 ‘Tremor’ Pickup Introduced with New Offroad Provides

2021 Ford F-150 tremor

ford

Ford Motor is expanding its highly profitable truck range with a new “Tremor” off-road model for the F-150 pickup.

The 2021 F-150 Tremor announced on Tuesday offers several new features in a revised version of the pickup, which is arriving at dealerships across the country, as well as improvements to the off-road equipment. According to Ford, the tremor model will go on sale next summer.

2021 Ford F-150 Tremor interior

The new edition of the F-150 is Ford’s latest attempt to grow its loyal truck customers and increase profits by taking advantage of increasingly popular off-road models. It complements the current Tremor models that are offered for its larger Super Duty pickups as well as for the Ranger mid-range pickups.

Ford’s F-Series trucks are a cash cow for the company, according to a study commissioned by Ford from the Boston Consulting Group. They generate much of the automaker’s bottom line and have annual sales of around $ 42 billion. Ford’s automotive sales were $ 143.6 billion in 2019.

2021 Ford F-150 tremor

ford

The F-150 Tremor has special badge and design elements, as well as additional off-road capabilities, including improved suspension and shock absorbers and a “bash plate” to protect the vehicle’s chassis. It also adds 33-inch off-road tires mounted on matte 18-inch wheels, a 1-inch width, and all-wheel drive as standard. The vehicle is powered by Ford’s 3.5 liter V6 engine and 10-speed automatic transmission.

Ford hasn’t released pricing for the F-150 Tremor, but it could be somewhere between a similarly-featured model with its current off-road package of around $ 45,000 and Ford’s 2020 F-150 Raptor Performance Truck which sells at $ 53,455 Dollar starts.

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